Product Marketing & Enablement Manager
About the Role
We’re looking for a hands-on Marketing Manager to deliver the day-to-day marketing activity that keeps our brand visible and our growth engine running. This is a doing role… You’ll be writing, creating, publishing, organising, coordinating, and following up. You’ll touch every part of marketing: Content, campaigns, events, customer stories, product comms, and digital channels. It’s a great fit for someone who enjoys variety, thrives on getting things done, and is comfortable rolling up their sleeves.
Key Responsibilities
Messaging & Collateral
Update and maintain product messaging, sales materials, and internal resources.
Keep battlecards, competitor intel, and core presentations up to date.
Support colleagues with the right assets for customer conversations.
Content & Case Studies
Draft and publish case studies, testimonials, and customer stories.
Write and schedule blog posts, email newsletters, and social content.
Manage the content calendar and make sure deadlines are met.
Campaigns & Product Communications
Execute go-to-market campaigns and product updates.
Draft product comms and announcements.
Coordinate webinar delivery, reminders, and follow-ups.
Events & Community Marketing
Organise comms and logistics for events, roadshows, and conferences.
Deliver pre-, during-, and post-event campaigns.
Follow up with attendees and keep records up to date.
Customer & Market Insight
Collect case study leads with Customer Success and Account Managers.
Record and share customer insights with the wider team.
Track competitor activity and keep notes updated.
Project Delivery
Keep marketing projects on track, on time, and on budget.
Work with Product, Sales, and Design teams to deliver campaigns.
Make sure outputs are accurate, consistent, and professional.
What Success Looks Like
Content and campaigns delivered on time, every time.
Smooth, professional execution of events and launches.
Up-to-date library of sales and marketing materials.
A steady flow of case studies, customer stories, and proof points.
Reliable reporting on marketing activity and results.
Skills & Experience
Experience in a broad marketing role (ideally in B2B or tech, but not essential).
Confident writer and editor with attention to detail.
Strong organiser: Able to manage calendars, projects, and deadlines.
Comfortable using common marketing tools (email platforms, CMS, social scheduling, etc.) as well as AI technologies.
Able to work well with different teams and follow through on commitments.
Data-aware: happy tracking results and reporting progress.
You’ll Enjoy This Role If You Are…
Someone who gets satisfaction from thoughtfully getting things done.
Practical, reliable, and detail-focused.
Comfortable juggling different tasks and priorities.
A strong communicator who can keep projects moving.
Happy working independently as well as with others.
What we can offer
Competitive salary
Highly flexible work culture
Private healthcare
Life insurance coverage
Pension matched up to 6%
Generous time off: 25 days of annual leave, plus an additional special day for a personal occasion (like your birthday, engagement, or wedding), extra days based on tenure, and 4 additional days at the end of the year for a company-wide shutdown
Significantly enhanced parental leave: Including maternity, paternity, and adoption leave
Equipment: A MacBook and all the tools you need to do your best work
Inclusive and supportive culture: We pride ourselves on our diverse team, with 55 employees across the UK, Europe, US, India, and Canada.
- Locations
- London Campus
- Remote status
- Hybrid
- Employment type
- Full-time

About Unibuddy
Unibuddy is reimagining how higher ed does recruitment.
We help higher education institutions position themselves as an attractive choice, authentically engaging students and simplifying their recruitment process. All in one platform. Over 1 million students have used our tools to make the right choice about their higher education journey.
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